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This particular area of designing is truly where my strengths lie, I enjoy the challenge of packaging a product

that is visually attractive to the consumer. Ones needs a comprehensive understanding of the product itself,

before one can attempt to create a package for the product that will elevate the product to premium status.

This particular area of designing is truly where my strengths lie, I enjoy the challenge of packaging a product

that is visually attractive to the consumer. Ones needs a comprehensive understanding of the product itself,

before one can attempt to create a package for the product that will elevate the product to premium status.

POS, Campaign Specific Marketing,

Online & Digital Marketing Strategies, 3D Renders and Store Concepts

This particular area of designing is truly where my strengths lie, I enjoy the challenge of packaging a product

that is visually attractive to the consumer. Ones needs a comprehensive understanding of the product itself,

before one can attempt to create a package for the product that will elevate the product to premium status.

This particular area of designing is truly where my strengths lie, I enjoy the challenge of packaging a product

that is visually attractive to the consumer. Ones needs a comprehensive understanding of the product itself,

before one can attempt to create a package for the product that will elevate the product to premium status.

Product Rendering and Packaging Design

​

A relatively new area of design that I thoroughly enjoy and have a big passion for.

Product photography can really make or break packaging. Lighting,

angles and grouping play a big role in overall visual appeal

​

A relatively new area of design that I thoroughly enjoy and have a big passion for.

Product photography can really make or break packaging. Lighting,

angles and grouping play a big role in overall visual appeal

Product Photography

rock-crawler3.zp2721_1024x1024
Open_bag_1
6005519109842_1024x1024
milex-ppxl-main-image.zp3290_1024x1024
PWS229_LIFESTYLE_1024x1024
pgh958a.zp2612_1024x1024
pATIO_1024x1024
pbs905-3-500.zp1227_1024x1024
6005519111128-lifestyle
Main_Model_Image_1024x1024
Fire_1024x1024
PBT909 Lifestyle 1

I have been lucky enough in my career to have worked with some big brands, these brands ensured strict adherence to their CI and Brand Guideline material. In fact having said that I think one of the most important rules when starting any project, is to fully understand the product and the brand it represents, know he rules and fully understand what you can and cannot do.

Once this becomes the norm, your task can be easily achieved without the arduous "back n fourth" time wasting changes.

​

I have been lucky enough in my career to have worked with some big brands, these brands ensured strict adherence to their CI and Brand Guideline material. In fact having said that I think one of the most important rules when starting any project, is to fully understand the product and the brand it represents, know he rules and fully understand what you can and cannot do.

Once this becomes the norm, your task can be easily achieved without the arduous "back n fourth" time wasting changes.

​

Brand Exposure and Experience

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©2018 by clyde gregory purdon.

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